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Start questionnaireRayne Water Incorporated
Privacy Policy
Effective Date: July 9th, 2024
Introduction
Welcome to Rayne Water Incorporated’s (“Rayne,” “we,” or “us,” or “our”) Privacy Policy. This Privacy Policy describes how Rayne collects, uses, and discloses information about you, including the choices Rayne offers with respect to that information, and applies to your use of any website, app, or other service where we may collect your information (collectively, “Services”) For certain Services, there may be additional notices about information practices and choices. Please read those additional privacy disclosures to understand how they apply to you.
If you are a California resident, please see our California Privacy Notice provided pursuant to the California Consumer Protection Act, as amended (the “CCPA”), below, for more information about how we may collect, use, and disclose your Personal Information.
Click on the links to navigate to the sections:
PERSONAL INFORMATION WE COLLECT AND WHY WE COLLECT IT
“Personal Information” is information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, to you or your household. Personal Information does not include information that is publicly available, de-identified, or aggregated.
The chart below summarizes the types of Personal Information we may collect and why we may collect it. Rayne may use your Personal Information for any purposes not inconsistent with our statements under this Privacy Policy, or otherwise made by us in writing at the point of collection, and any purposes not prohibited by applicable law, including the purposes listed below.
| CATEGORY OF PERSONAL INFORMATION | EXAMPLES | PURPOSE(S) FOR COLLECTION |
| Contact Information and Identifiers | Real name, account name, username, unique personal identifier, online identifier, IP address, email address, phone number, or other similar identifiers | To allow you to participate in the features we offer
To maintain your accounts with us To communicate with you, including about our products, updates to our terms and policies, and to obtain your feedback To send you marketing materials and advertisements To recognize you when you use our Services To show you relevant ads while you browse the internet or use social media To send you relevant coupons, discounts, or promotions Auditing, research and analysis, to maintain and improve our Services, and for any other internal business purposes To detect and prevent fraud against you and/or us For potential litigation and other legal or regulatory requirements |
| Commercial Information | Records of products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies | To allow you to participate in the features we offer
To provide you with appropriate products and recommendations To help you find relevant products more quickly To tailor our communications to you To provide customer service and support To send you relevant coupons, discounts, or promotions To improve our Services, and our products, marketing and advertising Auditing, research and analysis, to maintain and improve our Services, and for any other internal business purposes To detect and prevent fraud against you and/or us |
| Demographic Information | Age and birth date | To allow you to participate in the features we offer
To send you relevant marketing materials and advertisements To tailor our communications to you To improve our Services, and our products, marketing and advertising Auditing, research and analysis, to maintain and improve our Services, and for any other internal business purposes To detect and prevent fraud against you and/or us For potential litigation and other legal and regulatory requirements |
| Internet or Other Electronic Network Activity Information | Internet or other similar activity, browsing history, search history, information on a consumer’s interaction with a website, application logs, device data and registration, social media account information | To allow you to participate in the features we offer
To provide you with appropriate products and recommendations To help you find relevant products more quickly To tailor our communications to you To provide customer service and support To send you relevant coupons, discounts, or promotions To improve our Services and our products, marketing, and advertising Auditing, research and analysis, to maintain and improve our Services, and for any other internal business purposes To detect and prevent fraud against you and/or us |
| Geolocation Data | Your physical location based on information you provide directly or inferred from your IP address | To allow you to participate in the features we offer
To send you relevant coupons, discounts, or promotions Auditing, research and analysis, to maintain and improve the Service, and for any other internal business purposes |
| Audiovisual Information | Audio recordings of customer care calls, video, or similar information | To provide you with customer service
To improve our products and Services For litigation and other legal and regulatory requirements |
| Communications with Us | The contents of your communications with us via phone, email, text message, chat, or other means (such as survey responses, product reviews, and comments on our blog and social media pages) | To communicate with you about our products and Services, your orders, and to provide customer service and support
To improve our websites, apps, products, and marketing To allow you to participate in our promotions, sweepstakes, contests, and loyalty programs To detect and prevent fraud against you and/or us For litigation and other legal and regulatory requirements |
| Inferences About You from Any Other Category of Information We Collect | Information reflecting your preferences, characteristics, trends, or attitudes | To provide you with appropriate products and recommendations
To improve our Services, and our products, marketing and advertising To provide you with a better website or app experience Auditing, research and analysis, to maintain and improve our Services, and for any other internal business purposes To detect and prevent fraud against you and/or us |
HOW WE COLLECT YOUR PERSONAL INFORMATION
We may collect your Personal Information through various means, including when you directly provide it to us and automatically through your use of our Services. We may also collect Personal Information about you from our vendors and from other parties. In some instances, you may be able to choose what information to provide, but sometimes we require certain information from you to use features of our Services.
Personal Information that You Provide
We may collect Personal Information about you directly from you when you:
Personal Information Collected Automatically
Rayne and/or our vendors may also automatically collect certain information about you when you access or use the Service (“Usage Information”). Usage Information may include IP address, device identifier, browser type, operating system, information about your use of the Service, and data regarding network connected hardware (e.g., computer or mobile device), the domain name of the website that allowed you to navigate to our Services, search engines used, the length of time spent on our Services, the pages you looked at on our Services, the address (or “URL”) of the websites you visited before and after visiting our Services, the frequency of your visits to our Services, and certain other available information. The methods we use to collect Usage Information include:
Information We Collect from Other Sources
Rayne may also obtain information about you from other sources, including our vendors. We also may obtain your Personal Information from our parent, subsidiary, and sister companies. In some circumstances, we obtain Personal Information about you from other parties, including business partners, resellers, and data brokers, some of which may sell the information to us. To understand your rights and choices regarding Personal Information collected by other companies, please consult the privacy policies of the businesses that you interact with. We are not responsible for the privacy policies or privacy practices of other parties.
We may disclose your Personal Information for any purposes not inconsistent with this Privacy Policy, our written statements at the point of collection, or applicable law. In general, we disclose Personal Information as follows:
SOCIAL FEATURES ON OUR SERVICE
Certain functionalities on our Services permit interactions that you initiate between our Services and certain other services, such as social networks (“Social Features”). Examples of Social Features include: enabling you to send content such as contacts and photos between the Service and another’s service; “liking” or “sharing” Rayne’s content; and to otherwise connect our Services to another service (e.g., to pull or push information to or from our Services). If you use Social Features, information you post or provide access to may be publicly displayed by the social media service that you use. Similarly, if you post information on a social media service that references the Services (e.g., by using a hashtag associated with Rayne), your post may be used on or in connection with the Services or otherwise by Rayne and/or our affiliates. Also, both Rayne and the social media service may have access to certain information about you and your use of the Services and any social media service.
ANALYTICS
Our website uses analytics technology provided by our vendors to understand how users interact with the site, improve our web experience, and better market our products. These analytics services use cookies and other Tracking Technologies to collect information about how you use the Service. Personal Information collected by these analytics services (e.g., your IP address and other Usage Information) may be transmitted to and stored by these providers on servers in the U.S. (or elsewhere). See below for more information on your choices regarding analytics services.
YOUR CHOICES ABOUT TRACKING & COMMUNICATIONS
Cookies and Tracking Technologies
Cookies may generally be disabled or removed by tools available as part of most commercial browsers, and in some instances blocked in the future by selecting certain settings. Browsers offer different functionalities and options, so you may need to set them separately. Please review your browser’s Help menu for instructions, or visit www.allaboutcookies.org for more information. Please note that if you disable all cookies, some features of our Services may not function properly.
Do Not Track Signals
Your browser settings may allow you to automatically transmit a “Do Not Track” signal to online services you visit. Note, however, there is no consensus among industry participants as to what “Do Not Track” means in this context. Like many online services, we currently do not alter our practices when we receive a “Do Not Track” signal from a visitor’s browser.
Analytics and Advertising Technologies
You may choose not to receive some interest-based advertising by submitting opt-outs. Some of the advertisers and providers that perform advertising-related services for us may participate in the Digital Advertising Alliance’s (“DAA”) Self-Regulatory Program for Online Behavioral Advertising and/or the Network Advertising Initiative (“NAI”). To learn more about how you can exercise certain choices regarding interest-based advertising, including use of cross-device data for serving ads, visit http://www.aboutads.info/choices/. To learn more about the NAI and your opt-out options for their members, see http://www.networkadvertising.org/choices/. Please be aware that opting out only means that those selected members should no longer deliver certain interest-based advertising to you but does not mean you will no longer receive any targeted content and/or ads (e.g., from other ad networks).
We also use advertising services provided by Google Ad Services, such as remarketing with analytics and interest-based ads. We may use first-party cookies or other first-party identifiers as well as third-party cookies or other third-party identifiers to, e.g., deliver advertisements, measure your interests, and/or personalize content. For more information on how Google Analytics uses data collected through our services, visit http://www.google.com/policies/privacy/partners. To opt out of Google Analytics cookies, visit https://tools.google.com/dlpage/gaoptout or download the Google Analytics Opt-Out Browser Add-On.
Depending on your device settings, you may also opt out of certain interest-based advertising through the device’s “Limit Ad Tracking” or equivalent feature. Refer to your device for more information on what this opt out affects. For instance, you can adjust or reset the advertising identifiers on your mobile device in the device settings. iOS users can visit Settings > Privacy > Advertising > Reset Advertising Identifier. Android users can visit Google settings > Ads > Reset advertising ID.
In addition, we may serve ads on other online services that are targeted to reach people on those services who are also identified in one of more of our databases (“Matched List Ads”). This is done by using tracking technologies or by matching common factors between our databases and the databases of the other online services such as Facebook/Meta. We are not responsible for these services, including without limitation the security of the data they hold about you. If we use Facebook to serve Matched List Ads on Facebook services, you should be able to hover over the box in the right corner of such a Facebook ad, or go to your account settings, to find out what options Facebook offers you to control such ads.
Rayne is not responsible for the effectiveness of any other parties’ opt-out options or the accuracy of their statements regarding their programs.
Email Communications
You may unsubscribe from our marketing email communications by clicking the “unsubscribe” link found in every commercial email we send, or by sending a request to unsubscribe to us as provided below. Unsubscribing from our marketing communications will not affect the level or quality of service we provide to you.
Text/SMS Messages
You may opt in to receiving text messages and alerts on the mobile phone number(s) you provide to us. If you opt in, standard text messaging charges may apply. You may choose to opt out from our text messages and alerts at any time.
SECURITY & PASSWORDS
We take commercially reasonable measures to protect Personal Information from loss, theft, misuse, and unauthorized access, disclosure, alteration, and destruction. Nevertheless, transmission via the internet and electronic storage are not completely secure, and Rayne cannot guarantee the security of your Personal Information. You are responsible for maintaining the secrecy of any credentials used to access your account with us. If you suspect any unauthorized activity associated with your account, please report that activity to us immediately.
AGE RESTRICTIONS
Our Services are intended for adults. If you are under eighteen (18) years of age, you are not permitted to use our Services and should not send any Personal Information to us. Rayne does not knowingly collect Personal Information as defined by the Children’s Online Privacy Protection Act (“COPPA”). If we learn that we collected Personal Information in a manner not permitted by COPPA, we will dispose of that information, or otherwise treat it, in accordance with COPPA and other applicable laws and regulations. If you are a parent or guardian and you believe that your child under the age of thirteen (13) has provided us with Personal Information, please contact us as provided below.
Data retention
We will store your Personal Information for no longer than is necessary for the performance of our obligations, to achieve the purposes for which the Personal Information was collected, or as may be required or permitted under applicable law. To determine the appropriate retention period, we will consider the amount, nature, and sensitivity of the data; the potential risk of harm from unauthorized use or disclosure of the data; the purposes for which we process the data and whether we can achieve those purposes through other means; and the applicable legal requirements. Unless otherwise required by applicable law, at the end of the retention period we will remove Personal Information from our systems and records or take appropriate steps to properly anonymize, deidentify, or aggregate it, where legally applicable.
CALIFORNIA PRIVACY NOTICE
This California Privacy Notice (“California Notice”) is provided pursuant to the California Consumer Privacy Act, as amended (the “CCPA”), and supplements our Privacy Policy, above. In the event of a conflict between any other Rayne policy, statement, or notice and this California Notice, this California Notice will prevail as to California consumers and their rights under and as defined by the CCPA.
This California Notice does not apply to job applicants or current and former California employees/contractors, or their designated beneficiaries, as applicable. If you are a California employee or current or former California employee/contractor, a separate California privacy notice will be provided to you in the course of your employment. If you are a California resident and you believe you interacted with us in a different capacity, or if you have any questions, please contact us as provided below.
Although we do not sell Personal Information in exchange for money, some of the ways in which we disclose Personal Information for advertising may be considered “sales” or “sharing” under California law. Listed below are the categories of Personal Information we disclose for purposes of cross-context behavioral advertising or otherwise “sell,” or “share” as defined under California law. We do not have actual knowledge that we sell or share the Personal Information of consumers under sixteen (16) years of age.
Category of Personal Information:
Categories of Third Parties to which Information was Sold or Shared:
Purposes for Selling/Sharing:
If you are a resident of California, you have the right to submit certain requests relating to your Personal Information as described below. To submit a request, call us toll-free at 800 make-it-rayne. Please note that if you submit a request to know, request to delete or request to correct, you will be asked to provide two-to-three (2-3) pieces of Personal Information that we will match against our records to verify your identity. You may designate an authorized agent to make a request on your behalf; however, you will still need to verify your identity directly with us before your request can be processed.
We do not share Personal Information with third parties or affiliates for those other parties’ own direct marketing purposes. Californians may request information about our compliance with this law by contacting us as provided below.
OTHER STATE PRIVACY RIGHTS
This section supplements other parts of this Privacy Policy and provides additional information for residents certain States that provide privacy rights to their residents (each, a “Covered State”). If you a resident of a Covered State, you may have the right to submit certain requests relating to your Personal Information (or “Personal Data,” as applicable), as described below.
Additional Information about Certain Data Uses
Targeted Advertising. We may process your Personal Data for targeted advertising. To opt out, please call us at 800 make-it-rayne.
Sales of Personal Data. We may sell your Personal Data as “sell” is defined in some Covered States. To opt out, please call us at 800 make-it-rayne.
Making a Privacy Rights Request
If you are a resident of a Covered State, you may have the right to submit certain requests relating to your Personal Data as described below. To exercise any of these rights, please call us at 800 make-it-rayne. Please note that we will need to authenticate your identity before your request can be processed. For authentication, you will be asked to log into your account or to provide two-to-three (2-3) pieces of Personal Data that we will match against our records.
Right to Access and Data Portability. You may have the right to confirm whether we are processing your Personal Data, to access your Personal Data, and to obtain a copy of Personal Data you provided to us in a portable format.
Right to Correct. You may have the right to request that we correct inaccuracies in your Personal Data, taking into account the nature of the Personal Data and our purposes for processing it.
Right to Delete. You may have the right to request that we delete your Personal Data, subject to exceptions.
Right to Opt-Out. You may have the right to opt out of the following uses of your Personal Data: (a) targeted advertising; (b) the sale of Personal Data; and (c) profiling in furtherance of decisions that produce legal or similarly significant effects.
Right to Appeal. Sometimes we are unable to process requests relating to your Personal Data, in which case, your request will be denied. If you are a resident of a Covered State whose privacy rights request has previously been denied by us and you believe we denied it in error, you may appeal for reconsideration of your request by call us at 800 make-it-rayne.
Please note that if you make a privacy rights request, we will retain the Personal Data submitted in connection with your request for recordkeeping purposes.
INTERNATIONAL TRANSFERS
We are a United States company and we provide our Services subject to United States law. However, we may transfer information to our affiliates, vendors, and business partners in other countries around the world, subject to applicable laws, and as a result personal information may be transferred to, processed, and stored in the other countries. As such, courts, law enforcement, and authorities in other countries may, in certain circumstances, be entitled to access your Personal information. By using the Services or providing us with any information through the Services, you consent to this potential transfer, processing and storage of your information, and you acknowledge that other countries and jurisdictions may not provide the same privacy protections and their privacy laws may not be as comprehensive as those in the United States or in the country where you reside or are a citizen.
CHANGES TO THIS PRIVACY POLICY
We reserve the right to amend this Privacy Policy at any time to reflect technological advancements, legal and regulatory changes and good business practices or otherwise at our discretion subject to applicable laws. If we make any changes, a new Privacy Policy will reflect those changes and the effective date of the revised Privacy Policy will be set forth at the top of the Privacy Policy.
Your continued use of the Services after we make changes to this Privacy Policy is deemed to be acceptance of those changes, so please check this Privacy Policy periodically for updates.
CONTACT Rayne
If you have any questions about this Privacy Policy, please contact Rayne by call us at 800 make-it-rayne.
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